Short-form creator data & benchmarks

We analyze public TikTok videos and real creator payouts so you can compare your account against actual numbers, not guesses. Here's our latest research.

Research Study • October 14, 2026

TikTok Benchmarks 2026: Views, Video Length and View Dips From 7,249 Videos

Median views by follower tier, how many videos are 1 minute or longer, and how often views dip: data from 7,249 TikTok videos posted in 2026.

7,249 videos1,413 creator accountsCSV dataset included

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Research Study • October 14, 2026

Real TikTok Creator Rewards Payouts: What 35 Creators Earned, 2024 to 2026

We collected 35 real TikTok Creator Rewards payouts. About 50% of views qualified, and bonuses made up 80% of a typical payout. Full data and sources.

35 creators51 payout breakdownsCSV dataset included

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